Top B2B Marketing Trends in 2020 According to Experts - Part 2

Posted by Filip Galetic on Jan 17, 2020 5:43:44 PM


After the higher-than-expected success of our first article on 2020 B2B marketing trends, we invited a new batch of industry practitioners and strategists to voice their predictions and share their focus in the new year that has barely begun.

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Topics: b2b marketing strategy, b2b marketing, b2b sales

Top B2B Marketing Trends in 2020 According to Experts

Posted by Filip Galetic on Dec 24, 2019 10:30:00 AM


We asked 5 B2B marketing and sales experts from very diverse backgrounds what predictions they have for B2B marketing & sales in 2020 and what will be the focus for them in the new year.

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Topics: b2b marketing strategy, b2b marketing, b2b sales

How to Approach Lead Generation for Tech-based B2Bs

Posted by Filip Galetic on Nov 19, 2019 12:03:32 PM

In lead generation for B2B tech companies, the requirements, number of stakeholders, length of sales cycles, and, of course, the price points are much more complex than B2C. Here's our proven way of tackling this complexity.

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Topics: b2b marketing strategy, b2b marketing

3 Reasons Your B2B Business is Not Reaching Its Growth Goals

Posted by Filip Galetic on Nov 8, 2019 12:01:53 AM

You've set ambitious growth targets for your business, but after the initial honeymoon period, the novelty and optimism have started wearing off: it's clear what you're doing is not going to be enough to get there.

Well, keep reading.

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Topics: b2b marketing strategy, b2b marketing

What is B2B Marketing?

Posted by Filip Galetic on Oct 29, 2019 12:07:44 PM

This blog post is the first in a new series dedicated to B2B marketing. The series dives into essential topics of digital marketing and lead generation for businesses selling to other businesses.

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Topics: b2b marketing strategy, b2b marketing

 

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