Here’s our no-nonsense look at why Facebook Ads are still a great choice for cross-funnel B2B lead generation in 2020. We dare you to refute this claim!
5 Reasons Facebook Ads Are Still Relevant For B2B Lead Gen In 2020
Topics: b2b marketing strategy, facebook ads, b2b lead generation
How to Approach Lead Generation for Tech-based B2Bs
In lead generation for B2B tech companies, the requirements, number of stakeholders, length of sales cycles, and, of course, the price points are much more complex than B2C. Here's our proven way of tackling this complexity.
Topics: b2b marketing strategy, b2b marketing
3 Reasons Your B2B Business is Not Reaching Its Growth Goals
You've set ambitious growth targets for your business, but after the initial honeymoon period, the novelty and optimism have started wearing off: it's clear what you're doing is not going to be enough to get there.
Well, keep reading.
Topics: b2b marketing strategy, b2b marketing
This blog post is the first in a new series dedicated to B2B marketing. The series dives into essential topics of digital marketing and lead generation for businesses selling to other businesses.
Topics: b2b marketing strategy, b2b marketing